mtvU selects Polopoly’s Content Management Solution - mtvU selects Polopoly’s Content Management Solution To Power Network Of 550 Online College Newspapers World Class Publishing Platform Brings Expanded Multi-Media Capabilities, Community Features and Flexibility to Largest Network of Online Campus Publications New York, NY – January 30, 2008 - mtvU, MTV’s 24-hour college network and a division of Viacom Inc.’s (NYSE: VIA and VIA.B) MTV Networks, today announced that it has selected Polopoly – a top content management solutions provider to clients including Sony Ericsson, Ikea, Corelio and dozens of other European media companies – to power the next generation of its end-to-end College Publisher platform. College Publisher is the only online publishing system designed specifically for the unique needs of the campus newsroom, and is currently used by the more than 550 college newspaper members in mtvU’s College Media Network. The new Web-based framework, which begins rolling out this semester, will enable student-run publications to interact with readers in much more meaningful ways.