Online Magazine Targets Today's Involved Dad

2007/01/21 07:11

Press Release from:

InteractiveDad.com

They change diapers. Read to their children. And would pass up an opportunity for overtime at work for more family time.

Today's fathers change diapers, reads bedtime stories, cook meals and deal with household finances and investing, says Glenn Lawrence, editor of Interactive DAD Magazine. "They do it all, and at times struggle like their wives to juggle it all."

He should know. He's one of them.

"I have two small children. I craved information that would help me be a better father and I just couldn't find it anywhere," says Lawrence.

"I started reading my wife's magazines designed for moms, but found them quite insulting because they often implied that dads didn't do anything and that simply isn't true."

Interactive DAD Magazine now has eSubscribers from all over the US, Canada, UK, Australia and various other countries. The magazine offers articles on family finance, family fun, saving money and a parenting tutorial called "Dad University."

"I just couldn't be more thrilled with its success," says Lawrence. "Dads may not ask for directions, but they'll take them if you give it to them."