New Head of Sales and Marketing at IVO Software - Leszek Kasperski – co-author of the brand success of the Arka investment fund – has joined IVO Software, producer of one of the world’s best Text-To-Speech system - IVONA. For the last 10 years Leszek Kasperski, as Director of Sales and Marketing at BZ WBK AIB TFI SA, has had a direct influence on the market placement of the Arka investment fund brand as well as on developing the sales network for the fund. A measure of his success is the fact that Arka is currently the most recognized and respected brand in this category of Polish financial products. Leszek Kasperski – working at the same time in tandem with BZ WBK AIB Asset Management SA – also successfully created a sales network for personal wealth management services. In July this year he became a shareholder in IVO Software and began working for this company as a director responsible for sales and marketing.