Media in Transition Conference 2007 / The rise of Social Media and Online Advertising

On September 12th- 13th the international „Media in Transition Conference 2007“ opens its doors. The focus of the conference is the structural transition in the media industry. Innovative media companies, researchers and strategists from UK, USA and Europe are discussing the present and future of Internet media at the Goethe Forum in Munich.

The invited speakers are among others - Martin Stiksel (Last.fm), John Buckman (Magnatune), Simon Willison (Django, ex-Yahoo!, ), Matthew Gertner (AllPeers), Les Ottolenghi (Intent Media), Annet Aris (INSEAD, McKinsey), Alexander Wolf

(CEO/ Legal Adviser GEMA)

The Media in Transition Conference has a focus on how mass amateur hordes of people, engaging in sharing of video, photo, blog, chat, geo information etc., are ultimately changing the way media is created, distributed and consumed. Today the informed media consumer spends less and less time with traditional media formats, counting magazines, books and newspapers. The Internet is capturing market share. Blogs, and internet-zines offer more timely and targeted information straight from the source: from the original inventor, engineer, filmmaker, photographer. Gossip and novelty are better served by one of the

Find out more about “Media in Transition 2007” at www.mediaintransition.com

The conference cost for both days is 890, - Euro. Daily tickets are sold for under 450, - Euro.

Early bird registration which includes 15% off list price is now open.