COST EFFECTIVE VISUALS FOR DIGITAL SIGNAGE - i-conic images, a recently formed division of a London based company with offices in Paris, has studied the needs of DSN providers and has developed a package of products exclusively for the DS market. Up until now, a clash of cultures between video rights owners and DSN providers has meant that it has been difficult to source high class video footage at the right price.
COST EFFECTIVE & FLEXIBLE. Working in close collaboration with DSN providers, it has a financial solution which gives them total flexibility and clear visibility of their production costs, whilst ensuring that rights owners get a fair and accurate remuneration. It charges a ‘use of rights’ fee per site per month per minute of footage used.
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